: Daniel R. A. Schallmo, Christopher A. Williams
: Digital Transformation Now! Guiding the Successful Digitalization of Your Business Model
: Springer-Verlag
: 9783319728445
: 1
: CHF 61.80
:
: Management
: English
: 70
: Wasserzeichen/DRM
: PC/MAC/eReader/Tablet
: PDF
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.

Preface7
Acknowledgement8
Contents9
Information About the Authors11
Chapter 1: Introduction13
References14
Chapter 2: History of Digital Transformation15
2.1 What Is Digital?15
2.2 Brief Historical Look at Digital Transformation16
2.3 Digitization vs Digitalization16
2.4 What Is Digitization?17
2.5 What Is Digitalization?18
2.6 Business Process Reengineering vs. Digital Transformation18
2.7 What Does the Future Hold for Digital Transformation?19
References19
Chapter 3: Digital Transformation of Business Models21
3.1 Digital Transformation21
3.2 Business Model23
3.3 Digital Transformation of Business Models24
References25
Chapter 4: Selected Examples Demonstrating the Digital Transformation of Business Models26
4.1 Hagleitner senseManagement29
4.2 ThyssenKrupp Elevator MAX33
4.3 Dynasens in Outpatient Care37
4.4 Wurzer Umwelt Limited41
References45
Chapter 5: Existing Approaches46
5.1 Esser´s Approach46
5.2 PricewaterhouseCoopers´ Approach47
5.3 Bouée and Schaible´s Approach49
References49
Chapter 6: Roadmap for the Digital Transformation of Business Models51
6.1 Overview of Roadmap for Digital Transformation of Business Models51
6.2 Digital Reality: Current Status Evaluation55
6.2.1 Objectives and Questions55
6.2.2 Activities and Tools55
6.3 Digital Ambition: Setting Objectives61
6.3.1 Objectives and Questions61
6.3.2 Activities and Tools62
6.4 Digital Potential: Establishing Options63
6.4.1 Objectives and Questions63
6.4.2 Activities and Tools63
6.5 Digital Fit: Suitability Evaluation66
6.5.1 Objectives and Questions66
6.5.2 Activities and Tools67
6.6 Digital Implementation: Enabling the Realization71
6.6.1 Objectives and Questions71
6.6.2 Activities and Tools72
6.7 Intelligent Business Model as an Ideal Condition75
6.8 Procedure Model Summary76
References77
Chapter 7: Summary79