: Carol Tallon
: Competitive Intelligence: The Key to Strategic Advantage A Guide for Small Business Owners
: Oak Tree Press
: 9781846210921
: 1
: CHF 5.90
:
: Wirtschaft
: English
Competitive Intelligence is the process of researching, analysing and, most importantly, using intelligent data from any available information sources with the aim of out-performing competitors through a sustainable competitive advantage. The NuBook is a practical guide for small business owner/managers.