: Florian Coulmas
: Language Regimes in Transformation Future Prospects for German and Japanese in Science, Economy, and Politics
: De Gruyter Mouton
: 9783110197877
: Contributions to the Sociology of Language [CSL]ISSN
: 1
: CHF 204.20
:
: Allgemeine und Vergleichende Sprachwissenschaft
: English
: 226
: Wasserzeichen/DRM
: PC/MAC/eReader/Tablet
: PDF

Globalization has many faces. One of them is the transformation of language regimes caused by the spread of English. This book provides an in-depth account of how two highly developed all-purpose national languages, Japanese and German, are affected by this process. In the international arena, they no longer compete with English, but their status as foreign languages in third countries as well as in their home countries is in flux. Original empirical and theoretical contributions are presented in this up-to-date study of language regime change.



Florian Coulmas, German Institute for Japanese Studies Tokyo, Japanand University of Duisburg-Essen, Germany.

Frontmatter1
Contents9
On language policy in the age of globalization with good governance13
Thrifty monolingualism and luxuriating plurilingualism?31
Challenges for language policy in today’s Japan45
Is the promotion of languages such as German and Japanese abroad still appropriate today?65
Japanese and German language education in the UK: problems, parallels, and prospects83
Changing economic values of German and Japanese107
The debate on English as an official language in Japan127
Remains of the day: language orphans and the decline of German as a medical lingua franca in Japan153
The case for choice – language preferences in Japanese academic publishing167
Tokio or Tokyo? Dschudo or Judo? On writing foreign names185
Effects of globalization on minority languages in Europe – focusing on Celtic languages203
Backmatter219